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  • Foreign companies in all sectors looking to expand in Hauts-de-France
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The agency supports job-creating investment projects. The nature of projects varies according to 3 main categories:
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HomeNewsUsleep’s expansion in Hauts-de-France

Usleep's expansion in Hauts-de-France:

the project and its support

Find out how Usleep, the UK's leading supplier of hybrid mattresses, chose to set up in Dourges, Hauts-de-France, to access the European Union market. Since January 4, 2022, with an initial workforce of 17, the British company has successfully embarked on its adventure in the region.
Date de publication Published on 15.03.2024
Nord France Invest

What was the reasons to Usleep’s growth?

Usleep already had 2 sites in the UK in Ashton Under Lyne and Castle Donington. Following the Brexit, the company was finding it more difficult to access the EU, while demand from their European customers was increasing. For this reason, Usleep needed a location solution to get closer to its markets.

Choosing Hauts-de-France for Usleep’s expansion project

For two months, they analyzed different possibilities in the region. Their final choice was Dourges.

The Hauts-de-France region combined :

#1 A strategic location

#2 An available, skilled workforce

#3 A large ecosystem of subcontractors (notably the foam manufacturers essential to mattress production)

#4 Access to the “Made in France” label, recognized throughout Europe.

How did Nord France Invest help Usleep set up in Hauts-de-France?

Nord France Invest offers free, confidential support to companies wishing to set up in the Hauts-de-France region.

For Usleep, it was a matter of finding a location solution quickly to deliver to their customers as quickly as possible.

This included

  • Finding the right site
  • Taking the necessary administrative steps
  • Applying for financial aid
  • Being integrated into the local ecosystem
  • Getting in touch with the right people

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