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    Talisman, Renault’s latest sedan, enters production in Douai

    10 Aug 2015 | A region on the move, Mobility

    Renault’s all-new Talisman sedan is rolling off the line at the French carmaker’s Douai plant in Northern France—now a strategic site for top-end vehicles. This latest launch comes on the heels of the New Espace people carrier released in spring.

    Talisman - Renault - automotive - Lille Region

    Renault in Douai—home to high-end cars

    In July Renault unveiled the Talisman. This stylish sedan is more than a new model; it’s proof that Renault is a design-driven brand intent on carving out a place for itself at the top end of the market. Like the New Espace crossover launched earlier this year, the Talisman is made at Renault’s Douai factory in northern France, which is now well on its way to becoming company’s preferred production site for high-end vehicles.

    Under CEO Carlos Ghosn, the Renault-Nissan Alliance began investing heavily at Douai in 2011. An initial €420 million was earmarked to upgrade manufacturing processes and facilities for the new production platform. But the facility’s 4,000 employees also received special training that emphasized the very high quality bar for top-of-the-range markets.

    Output is booming

    Releasing the Talisman and the New Espace within a six-month period was a formidable achievement in itself, but Renault didn’t stop there. Production of the Talisman’s station wagon version is currently underway, and teams are also working on the next-generation Scénic and Grand Scénic. To date, Renault has assembled five of its flagship models at Douai.

    “We are currently operating with two shifts on a single production line,” says Douai plant manager Franck Naro. “Models include the New Espace, the Scénic, the Grand Scénic, the Mégane Coupé-Cabriolet—and now the first Talismans. We’ll be ramping up production  in September, with a team that already uses the very latest manufacturing methods.”

    Renault’s investments have led to a sharp rise in car output from 115,000 in 2014 to a projected 130,000 in 2015 and 200,000 by 2017.


    Source: La Voix du Nord



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