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Lots of buzz online about the Hauts-de-France Region

05 Oct 2018 | Front page, A region on the move

The Hauts-de-France Region has been the subject of a digital communication campaign aimed at European business leaders since mid-July. After ten weeks of broadcasting on social networks, the time has come to share the results with you.

Hauts-de-France

Hauts-de-France: champion of international investment 

The Hauts-de-France Region is one of France’s most attractive regions for international investors. Recently, the Business France ranking, EY’s France Attractiveness Survey, and the IBM Global Business Services study have all confirmed the leadership position of Hauts-de-France within the country (just behind or tied with Paris Region).

Building Hauts-de-France’s reputation internationally

These excellent results deserve international recognition. This is why Nord France Invest launched a digital promotion campaign focusing on four strategic countries: Germany, Belgium, the Netherlands, and the United Kingdom.
The goal is to build awareness of the Hauts-de-France Region in terms of investment and to highlight its main assets to European business leaders.

More than 3 million views for Hauts-de-France

Four platforms were targeted for posting messages: LinkedIn, Twitter, Facebook, and Google.

After the first ten weeks of activity, the results are beyond encouraging!

The promoted messages racked up more than 3 million views!

And we’re just getting started. We plan to report again soon on this far-reaching initiative. In the meantime, please follow us on LinkedIn and Twitter for the latest on this region’s enormous potential. Together, let’s celebrate this one-of-a-kind region, rich in talent, ecosystems, and a willingness to scale new heights: Hauts-de-France!

Watch the video

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